Dr. Shashoua is a surgeon and owner of ALVR – Austin Labiaplasty and Vaginal Rejuvenation and a board certified surgeon in female pelvic medicine and reconstructive surgery specialising in female pelvic floor disorders. Dr. Shashoua practises both vaginal rejuvenation due to his understanding of vaginal and vulvar anatomy creating natural appearing labial and clitoral reductions. Additionally, his urogynecologic background is crucial when performing surgery for issues concerning prolapse and for treating perineal descent in women.
ALVR were looking for an agency that could create original medical illustrations to could be used as educational visuals to use on their company website on the subject of labiaplasty surgery. The conditions to be illustrated were depictions of ‘before and after’ illustrations of labiaplasty surgery, ‘before and after’ illustrations of vaginal rejuvenation surgery, ‘before and after’ illustrations of labia major reduction surgery.
The resulting illustrations were created with a consistent colour palette throughout the sequences using soft and subtle tones. The illustrations looked like they were part of a matching set showing the stages of surgery. It was of key importance to create the illustrations with a high level of anatomical detail as we were creating illustrations that were going to be used as part of Austin Labiaplasty patient education materials.