Traditional Watercolour Medical Illustrations
As part of our medical illustration services we provide medical art in the traditional mediums such as watercolour. This is because as we know that the watercolour medium has a real part to play when producing medical illustration for healthcare marketing, even in modern day medical communications and technologies. We feel it has a lot to offer as the medium has wonderful aesthetic qualities and resulting artwork can be engaging and intricate.
So Why Choose Watercolour Medical Illustrations
Watercolour as a medium can work out to be exceptionally suited to anatomy projects. For example, its particularly effective when its used to illustrate difficult pathology subjects as it manages to diffuse any gory anatomy detail into something a patient can observe without fear.
Medical art produced in watercolour can achieve a sensitive portrayal of anatomy and pathology such as tumours on the female breast or genital organs. This is so much better than a photograph on the same subject!
The purpose ultimately is for these medical illustrations to play a part in patient education, to portray human anatomy subject matter that are precise and attractive, that can help improve the effectiveness of written medical communications. The way we create our medical illustrations in watercolour is to create paintings that inform and engage the viewer and the use of watercolour as a medium does this very well.